Fragrance Direct Store

Leading UK cosmetics shop Fragrance Direct carries more than 2,500 products from 150 well-known brands, designer labels, and high street favorites. Established in 1993, our specialty is the sale of premium beauty items, encompassing basics for skincare, haircare, makeup, and perfumes, as well as an extensive assortment of gift sets. With an initial emphasis on the fragrance sector (hence the name!), we continued to grow. We used our skills and knowledge, paid attention to what our clients had to say, and worked hard to establish ourselves as the go-to option for any beauty needs.